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Your Power of Imagination

15th November 2006

A human being always acts and feels
and performs in accordance with what
he/she imagines to be true about themselves
and their environment.  This is a basic
and fundamental law of the mind.  It is
 the way we are built.
 
-Dr. Maxwell Maltz
 
 
Research reveals that mental practice is as effective as real practice.  Many psychologists even say it’s better in some instances.  Mental practice not only improves physical skills, but you can use this approach to improve your selling skills and to become more forceful, more articulate and more effective.
 
Tiger Woods uses his imagination to picture where he will hit the ball before every shot.  You can apply this to every sales presentation.
 
A seasoned and highly successful salesman made a comment impressive for its soundness and insight.  “You know,� he said, “salespeople need to be impressed with the fact that excellence in sales performance begins with having a strong image of what they intend to do.�  In selling, consciousness of words, form and gestures during the actual interview can be a disastrous handicap.  You will become proficient only after your selling techniques are mastered and have become automatic.  The surest and quickest way to this proficiency is frequent mental rehearsal.  A few minutes of mental practice seized any time – seized now – can make a big difference.
 
Wouldn’t now be a good time to mentally picture yourself making your best and most confident presentations you have ever made?
 
Every salesperson’s most important customer is themselves.  Before they can sell anything to anyone else, they must “sell themselves� on their job, their ability, and their product.  A veteran salesperson in a highly competitive market recently admitted to us that successful salespeople talk to themselves and “sell themselves� all day long.  “We do it to overcome the other negative voices,� he said.  “Our prospects tell us they don’t need our product.  They hammer at our confidence and challenge our self-esteem all day long.  The smart salesperson talks their confidence up.  They remind themselves of the obstacles they first had to conquer to win previous sales.  They sell themselves on the answers they will use for the objections they’ll face.  They build a strong case for imagining a successful conclusion because in the conversations with themselves their selling their most suspicious listener.�
 
Imagination precedes and causes all your selling achievements.  You are under the influence of imagination every minute of your selling day.  Everything you see, hear or work with, creates an impression which produces a result corresponding to the mental picture you first saw.
 
Imagination first idealizes what the will afterward realizes.  Turn on your imagination.  Dial to your most desired scene.  Spell out a detailed, vivid action shot of yourself as the salesperson you have always wanted to be.  It will prove to be one of the most valuable and productive forms of practice you have ever done.
 
Start each day picturing yourself as a President’s Club member.  Picture yourself selling wardrobes instead of items.  See yourself developing loyal, happy clients.
 
Picture yourself easily doing two or more transactions daily.
 
Don’t allow yourself to see the worst case scenario but instead see yourself enjoying record selling days, record breaking weeks and months beginning now, okay?
 
Picture yourself with growing sales, with a growing income and growing satisfaction, will you?
 
The time to begin is now, isn’t it?

Thanks Stacy K. for sharing this…

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